Marketing & Psychology for In-House Marketers
The Gut-Wrenching Bad News about Your SEO
Why Your SEO Tricks Don’t Work Anymore I’ve got some gut-wrenching, heart-stopping, eye-popping, blood-curdling, nasty news for you. You know SEO? Yeah. Well you’re doing it wrong. For that matter, you could be royally screwing your entire online marketing efforts. Not the type of information you were wanting to hear today, huh? I know that’s
Live Chat vs. Pop-ups: Which one generates more leads and sales?
Live Chat vs. Pop-ups Most lead generation and e-commerce websites have one or the other — either pop-ups or live chat. Both are designed to improve conversions. The question is, which one is better? In order to understand what we’re talking about here, I’m first going to explain what I mean by “live chat,” and
The Jaw Dropping Effect that Images Can Have on your Conversion Rates
Images And Conversion Rates Sometimes, it’s the simplest things that boost conversion rates the most. I love those head-smacking moments where I make a simple change on a site, and suddenly conversion rates hit the roof. In moments like that, I’m thinking “why didn’t I do that months ago?!” I’m going to give you a
Google is WRONG: Why guest blogging is not dead!
Why You Should Still Guest Blog I read the Matt Cutts article: “The decay and fall of guest blogging for SEO,” written by the veritable demigod of Google — “the head of webspam.” You may have read it, too. It dropped a bomb into SEO agencies and digital enterprises all over the world. Coming on
The Top 7 Places Where People Leave Your Conversion Funnel
How To Keep Users In Your Conversion Funnel Your conversion funnel might have some major problems — spots where conversions are getting destroyed. Just think. If you can stop up all those holes, you will begin seeing huge improvements in your conversion numbers. So, how do you find the holes and patch them up? In the