25 February 2010 Comments

My Farewell to Twine Interactive

The last nine months have been the most interesting time of my life. My business partner Brian Henderson and I started this business in 2006. We moved our office from Wake Forest to downtown Raleigh in June of 2009. We started making a splash in the Raleigh interactive and social media scene immediately afterward. I’ve heard someone say on more than one occasion that they saw our front window display and wonder who was doing social media on Fayetteville St. What a concept, right?

Moving downtown has been nothing less than exhilarating. The challenges included creating a brand, establishing a local presence, and generating awareness that Twine Interactive was amongst the upper echelon of internet marketing agencies. The keys to our success involved a serious word of mouth marketing campaign as well as strategic hiring within our local community. Last year was a great year for us overall. We increased total revenue over 1026 percent and doubled the size of the business.

Since establishing our new office space on Fayetteville Street, we have sought out some of the best and brightest talent. Jennifer Griffin came on board in November as Marketing Director. Not long after that Wayne Sutton joined us as our Social Media and Community Manager as well as Wesley Hare a very talented graphic designer, and we were very excited about going into 2010 with a stellar team.

However I’ve come to a decision where I have to change the direction that I was heading just a few months ago. My business partner Brian and I have built and streamlined a well-oiled machine for design and development. I can honestly say that I have enjoyed meeting and working with everyone at Twine Interactive.  Was every moment paradise with peaches and cream, no.  I am not sure I know of any work place that is.  However, at the end of the day our focus was the same. Deliver a premium product/service to our customers and be proud of what we have done. My business philosophy has always been: get in, make your money with a laser focus, and then get out. Simple right? It’s worked for me in the past and I hope it will do the same going forward. This said, starting tomorrow, I will be officially leaving Twine Interactive to embark on new endeavors.

Starting next week I will be launching my own consulting business directed more at digital word of mouth marketing, brand strategy, and new media campaigns. I will continue to work with Twine Interactive on web design and web development projects and have only the best hopes for the continued success of the company. I would like to personally thank Brian Henderson for embarking on this successful journey with me. By going in this direction I will have the opportunity to reach some of my personal goals and further develop my marketing leadership. Over the next few weeks and months I will be announcing some new clients, initiatives and other news so stay tuned. You can follow me at my blog jeremysaid.com and on Twitter @jeremysaid.

Wish me luck!

  • Just caught all of this. Hope things are off to a great start. Sorry I didn't catch up last night- I was rushing around. Best to you.
  • jeremysaid
    Thanks Dave. Yeah, was pretty crazy last night. Things are going great. We will definitely catch up soon..
  • cordsilverstein
    Best of luck my friend.
  • jeremysaid
    Thanks Cord. I am sure we will see each other often. I appreciate all the support.
  • You, of course, have my best wishes, Jeremy. Good luck!
  • jeremysaid
    Thank you so much Morgan. Thank you for all your support and being a great friend.
  • Jeremy I'm not going to wish you good luck, because you more than anyone has taught me that luck is what people who don't bust their ass rely on.

    What you've done is nothing less than build a business with Brian that has started redefining the Raleigh social media scene.

    Even if your next step was to walk around in your Twitter bird costume (which it may be) you'd still be able to convince people that you know your shit and can help them make money while everyone else is just talking about it.

    Thanks for helping me on numerous occasions over the past year, I appreciate it.
  • jeremysaid
    Wow, Phil. Thank you for filtering your comments so well. I completely expected a couple more F bombs and 4 letter brilliance from you. You eloquently express your true feelings and candor with a touch of grace. That's what I like about you. Real, to the point and no BS.
  • Well, I'll be damned (and yes, I just cussed. Get over it.)! Good for you, Jeremy!! I have absolutely no doubt you will ROCK & Twine will continue to go its very merry way. I mean with people like Jenn Griffin & Wayne Sutton, how could it not? :) CONGRATS to you all!
  • jeremysaid
    Thanks Lisa, but if you call that cussing we may have to go back to middle school and practice :).. Thanks for the comments. I am sure we will see each other soon.
  • Another opportunity for success (love how you define it). Good luck. I hope you find it.
  • jeremysaid
    Thanks Renee. I appreciate it. Sounds like I need to do a blog post on how I view success and some of my lessons learned :)
  • Good luck!
  • jeremysaid
    Thanks Damond
  • Good luck Jeremy with your new ventures. I'm sure I'll see you around in the Triangle.
  • jeremysaid
    Kind words from a kind man. Wayne, I appreciate you more than you know. Having the chance to work side by side together with you has allowed me to appreciate the content you continue to crank out and also be amazed at how dedicated you are. I also applaud your efforts as an entrepreneur and wish you luck in Triout. It's so nice to see someone so passionate about something and do whatever it takes to get it. Whatever I can do to help, just let me know. All the best.
  • Stacie Holyfield
    Best of luck to you!
  • jeremysaid
    Thanks so much Stacie. I am sure we will cross paths and meet in person one of these days.
  • Best of luck to you and the Twine team!
  • jeremysaid
    Thanks Karlie. I am not going anywhere, so you will see me around town, maybe even more so than before :)
  • Good luck! #CrushIt
  • jeremysaid
    Thanks Brian. Thanks for all the help and support. (and all the secret margaritas)
  • Good luck.

    Will you be hanging social media logos in your car window now?
  • jeremysaid
    Ha, nice. Dan you have made me laugh more than once today. With the comment that you thought foursquare was broken, I started laughing uncontrollably. I think I might walk around Fayetteville Street in a Twitter bird costume :)
  • marciebarnes
    Good luck! :-)
  • jeremysaid
    Thanks Marcie. Good seeing you at the Pit the other day.
  • Good luck Jeremy!

    I'm sure that your new ventures and Twine's will both be wildly successful. Keep up the great work.
  • jeremysaid
    Thanks Chris. Funny thing about success. I love this word actually. There are some things success is not. It's not fame. It's not money. It's not power. I define success as waking up in the morning, so excited about what you have to do, that you literally fly out the door. It's getting to work with people you love and enjoy.
    Success is connecting with the world and making people feel great. It's finding a way to bind together people who have nothing in common but a dream. It's falling asleep at night knowing you did the best job you could. Success is joy, freedom and friendship, and success is love
  • Robert
    i don't think you can literally fly...just a observation.
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