A Five-Step Process to Writing a Killer PPC Ad

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PPC 

Okay, I’m going to talk about PPC ads. I’m going to talk about PPC ads, because this is a really important subject. Think about it. According to Search Engine Watch, …

The Five Dangerous Expectations of Every Landing Page Visitor

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Every single user who visits your website is expecting several things. This could be very good or it could be very bad. It all depends on what the user is …

4 Conversion Hacks You Should Steal from Your Competitors

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There are times when it’s okay to steal. On these occasions, when stealing is a good thing, I recommend that you steal with as much energy and enthusiasm as you …

A Four Step Guide to Creating a Powerful Landing Page Personality and Boosting Your Conversions

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Personality sells. In the world of sales, personality sells. Grinning car salesman with loud shirt patterns know this. A schmoozing corporate salesperson knows this as he hands you a glass …

Seven Techniques that Will Turn Your Blog Readers Into Buyers

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What’s the whole point of your blog? Are you working hard researching, writing, editing, and proofreading out of the altruistic motives of your heart? Of course not. You blog because …