8 Things Your Ecommerce Site Needs During the Holiday Shopping Season
9 Reasons Why You Should Stop Freaking Out about Shopping Cart Abandonment
11 Things You Need to Know about Landing Page Copywriting

We’ve finally arrived at the most wonderful time of the year. But to some ecommerce professionals, the holiday season is a time of terror. They’re caught up in the frenetic work of filling orders, handling customer requests, putting out fires, trying to market their socks off, and somehow enjoy the celebratory

In the CRO world “shopping cart abandonment” is the big hairy monster… the Abominable Snowman Bigfoot the Yeti Chupacabra Sasquatch the Loch Ness Monster Hydra Kraken Rakshasa It’s one of the most fearsome things ever to haunt the dream of ecommerce professionals, corporate marketers, and conversion rate optimizers. Basically, shopping cart abandonment is the incarnation of all evil. Shopping cart abandonment

Writing landing pages is like no other skill on the planet. It’s a mashup of other skills:  master salesperson, UX designer, copywriter, conversion optimizer, SEO, psychologist, sales analyst, marketing researcher, and circus entertainer. That’s a lot of skills to pack into writing a single landing page. (And I’m pretty certain about


”Jeremy is an optimization all star. In 5 weeks he completely turned around our PPC campaigns and increased our overall 2013 December sales by 26 percent.”

Scott Grady - VP of Consumer Marketing & Digital Strategy - JWPepper

“Jeremy kicks a**!!! This guy knows his stuff and I would highly recommend this course to anyone.”

Julie - Director Of Marketing - University Of St Thomas

”A digital consultant and landing page expert who has increased our leads by over 212 percent.”

Kim Hall - Director of Marketing - Aegis Living
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